Selling to Green Builders

Builders/remodelers of sustainable homes do not have the same questions and expectations of conventional contractors. This program deals in specifics for the savvy building material salesperson who wants to expand business. Includes:

- The 4 basic types of green builders and how to approach them successfully.

- Learn the six basic criteria used in determining whether the product or service is “green”. It is best to be truly eco-friendly.

- How to locate builders/remodelers of sustainable housing.

- Learn to write your distinctive green story for each segment.

 Strategies on how to overcome objections and get the sale.

90 minutes.